Publicly listed consumer goods giant PT Unilever Indonesia (UNVR) has booked a slight increase in net profit during the first quarter of this year. The firm pocketed a net profit of Rp 1.8 trillion or up by 6.5% YoY from Rp 1.7 trillion. This increase, followed by net sales increase, which grew by 4.6% to Rp 11.2 trillion. The strong performance was supported by its export number that jumped by 9% YoY to Rp 521.6 billion. Meanwhile, its domestic sales rose by 4.4% YoY to Rp 10.63 trillion.
“Innovation is the main key to maintain positive growth throughout the first quarter of 2020. We did 21 launches and relaunches in various segments, which are in line with our strategy to keep being relevant and competitive for the future-fit,” says Hemant Bakshi, president director of Unilever Indonesia, in a statement on Thursday.
According to Unilever Plc, the group saw higher demand for home and personal care products, such as toothpaste, soap, shampoo, laundry, and hygiene products, as well as its food seasoning and tea products. In light of the coronavirus pandemic, Hemant says the company is prioritizing the stock-keeping unit (SKU) of health and hygiene products. Notably, the company manages to increase the production of Lifebuoy hand sanitizer by 100 times within a few weeks to ensure its availability in the market. As many are aware, when the pandemic broke out in Indonesia, there were several weeks of hand sanitizer shortage in the market as the demand jumped, and people piled it up so they can resell at a higher price.
“During this pandemic, daily necessities, especially personal and home hygiene products, are becoming increasingly important for consumers. Therefore, the company continues to operate to ensure product availability and to meet consumer needs,” Hemant adds.